Keynote Speaker · AI Behaviour Expert

I'm here to make
AI behave.

In your business, so it helps your team work better. Outside your business, so it brings customers to you and tells them the truth about you. And in your life, so it stops being something to fear and becomes something that works for you.

Executive leadership retreats Industry conferences Corporate keynotes Entrepreneur organisations
Jason Barnard — Making AI Behave
0+ Years researching how AI thinks
0.00 Rating at EO Paris Retreat 2026
0B+ Data points tracked by Kalicube Pro
0M+ Brand profiles in Kalicube Pro
As seen in
Forbes USA Today Entrepreneur Rolling Stone MSN Le Monde
Jason Barnard keynote — packed conference ballroom Jason Barnard on stage at SEO Mastery Summit Saigon Jason Barnard at Digital Europe — audience Q&A

Why book Jason

The authority comes from doing it, not watching it

Jason didn't just study AI from the outside. He built a platform that tracks 25 billion data points across 73 million brand profiles. He keynoted Google Marketing Live. He speaks as someone who operates inside AI every day.

Inside the business

Your team is making AI decisions right now, without a framework

Most AI adoption fails not because of technology but because of people. Jason has mapped ten stages organisations go through, and he knows exactly where they get stuck — and why. He gives your leaders a shared language and a clear path.

The Ten Stages keynote

Outside the business

AI platforms are already describing your business to customers. You have no idea what they're saying.

Jason built the machine that trains AI platforms on brand data. He understands this space better than almost anyone alive, and he delivers it without jargon. Your audience will leave knowing what to fix and how to fix it.

AI Sales Team AI Accuracy AI Agent Customer

In everyday life

Fear of AI is a choice. Jason made the opposite one.

His story is genuinely unusual: punk musician, cartoon blue dog, desert island, then a decade at the edge of AI. He doesn't tell audiences AI is fine. He tells them why he said yes anyway, and he makes them want to do the same.

Say Yes Anyway keynote
Jason Barnard
The Fundamentals of Brand SERPs for Business — Jason Barnard
Jason Barnard at Google Marketing Live Google Marketing Live 2026

Who you're hiring

Keynote at Google Marketing Live. Rated 9.92 / 10 by Entrepreneurs' Organization. The person who worked out how AI thinks.

Jason isn't scared of AI. He has spent more than a decade building the systems that train AI platforms on brand data, and he uses that knowledge every day: inside Kalicube, with the AI platforms that describe his clients to the world, and in his own life.

He is independent of the big AI companies, so he can tell you plainly how their systems behave. He isn't a futurist. The future is already here, and he shows your audience how to handle it now.

He came to it via an unlikely route: punk musician, cartoon blue dog on French children's television, years on a desert island with no electricity. He has lived the experience of saying yes to something unfamiliar, and it makes him an unusually convincing person to hear it from.

Founder and CEO of Kalicube — 25B+ data points, 73M+ brand profiles
Keynote speaker at Google Marketing Live 2026
Rated 9.92 / 10 at the EO Paris Chapter Retreat 2026
Coined Brand SERP (2012) and Answer Engine Optimisation (2017)

The keynotes

Five talks. One through-line.

Each keynote stands alone and works as part of a series. All are tailored to your audience, your industry and your stage.

In your business

The Ten Stages

A practical framework for building AI into your organisation — from first experiment to full integration — without losing your team on the way.

Your audience leaves withA shared map of where your organisation sits today and the specific next step to take — before they leave the room.

Outside your business

You Have an AI Sales Team

AI is already deciding which companies to recommend to buyers. This talk shows you how to make sure yours is one of them.

Your audience leaves withA clear picture of how AI chooses which businesses to surface, and three things they can do this week to improve their position.

Outside your business

When Your Customer Is an AI Agent

AI agents are beginning to research, shortlist and buy on behalf of people. Here is how to prepare your business to sell to them.

Your audience leaves withAn understanding of the AI agent buying cycle and the practical steps to make their business agent-ready before competitors do.

Outside your business

AI Accuracy

What happens when AI tells the world the wrong things about you? Jason shows you what causes it, what it costs, and how to fix it.

Your audience leaves withThe ability to audit what AI platforms are saying about their brand right now, and a process for correcting it.

In your life

Say Yes Anyway

A personal story about going from punk musician and cartoon dog to AI expert — and what saying yes to the unfamiliar changes.

Your audience leaves withPermission to find their own version of saying yes — and a reframe of AI from threat to possibility, grounded in a real human story.

Bespoke · Co-created

Need a talk built specifically for your event?

Jason works with event organisers to shape something that fits your audience, your theme and your moment. If none of the five talks are quite right — or you want to combine ideas from several of them — get in touch and let's build it together.

Start the conversation

What event organisers say

The brief was clear. The delivery exceeded it.

From the first call to the follow-up questions after the keynote, Jason makes the whole process easy and the result memorable.

We wanted someone who could make AI feel real and relevant to a room of business owners who were skeptical and a little scared. Jason did exactly that. The energy in the room shifted completely. People were asking questions for 30 minutes after he finished.

S

Sophie Marchand

Chapter President

EO Paris Retreat 2026

We've had a lot of AI speakers. Most of them talk about what AI might do in five years. Jason talks about what it's doing right now, in a way that's immediately actionable. Our delegates left with a to-do list, not a TED talk. That's rare.

M

Marcus Okonkwo

Head of Content

BrightEdge Share Conference

The brief was complicated — we needed something that worked for a mixed audience of marketing, IT and C-suite. Jason read the room before he even arrived, adapted his examples on the fly and got a standing ovation from a crowd that rarely gives them. Book him before your competitor does.

A

Anika Reinholt

Conference Director

SMX Munich

Work with Jason

Ready to make AI
behave in your business?

Jason speaks at conferences, corporate events and leadership retreats. Typically 45 to 90 minutes, with Q&A. Every talk is tailored to your audience.

1

Send a brief enquiry

Tell Jason your event, date and audience. No long forms — a short email is enough to start.

2

30-minute discovery call

Jason speaks to you personally to understand your audience's context, concerns and what a great outcome looks like.

3

A tailored keynote

He adapts his content to your industry, your event theme and your room. What your audience hears is built for them.